Friday 19 April 2013

Rise Of B2B Android Mobile Applications

Mobile platform has seen dramatic rise in the recent years and is growing by leaps and bounds. Much of the rise can be attributed to rise of smartphone sales which even surpassed the sales of computers and laptops.

 Research has pointed out that the smartphone sales and android mobile applications recorded a manifold increase that was more than the desktop sales. Moreover android platform being an open source OS, it doesn’t require developers to pay anything like authentication fees and burn their pockets.

A Growing number of people these days are owning the smartphone devices. Studies contend that the numbers will further rise in the years to come. The mobile web traffic is predicted to even surpass computers and laptops.

 As the number of mobile computing users increase, the businesses should make efforts to make themselves, available for mobile computing users. And many of this offering are enterprises apps. Irrespective of whether the apps are directed at small scale enterprise users, large scale enterprises they result in increasing the ROI.

Now the B2B mobile app developer have been witnessing a rising trend with the growing popularity. If we look at the way the office communications has been impacted by sophistication, it all started with a mobile, then embraced email and now it is getting readied for enterprises apps.

In the backdrop of growing trend of work on the go, the apps that help ease corporate communication by enabling meetings, work schedules and documents management are just a push an app away. With the concept of virtual workspace fast catching up, the emergence of enterprise apps has in fact redefined virtual office. 

Enterprise apps are now opening new sales channels with customer relationship management apps facilitating effective transaction. Businesses shoring up mobile strategies will lead in reaping benefits for mobile users and enterprises for both its a win-to-win situation.